These will provide senior managers in all sectors of the tourism industry with an overview of current developments and trends in areas including social media, business planning and public relations. The workshops will also provide an insight into how to implement new concepts and developments into their businesses.
Senior managers who are seeking an insight into new trends and practical ideas in areas that are essential for maintaining competitive advantage.These will include the rapidly changing arena of social media,networking with other tourism providers to attract more customers and enhance the visitor experience, and maximising low-cost and no-cost positive publicity.
The seminars provide an up-to-the-minute overview of current developments and critical issues in key management areas as well as an opportunity for participants to plan the implementation of practical ideas for their own businesses.